Client Case Studies
Delivering Impactful Results
Dartmouth College
CPM designed new strategy for Dartmouth Audio Complex and student run radio station after the sale of their FM license; including layout purchase and build of new Audio over IP digital studio complex.
Santa Fe New Mexican
Assessed organizational gaps, digital products and vendor selection which led to staff sales training and go to market execution. CPM serves as a resource for omni-channel sales packaging and development while consulting for the senior leadership team.
JTS Direct
CPM duties include being a catalyst for revenue growth, including mergers and acquisitions, along with fractional CRO leadership, including management of full-time employees.
Knox County Media Group
CPM did a complete evaluation of all of Knox County Media Group’s portfolio of print and digital products along with an organizational assessment. Recommendations were put in place including new revenue strategies with CPM acting as the fractional President bringing the company into profitability after 3 years of losses
Spottswood Companies
Oversaw bankruptcy purchase, reconstruction, FCC engineering reclassification, lease, sale and FCC finalization of transaction for Class C2/C3 FM radio station.
Multi Media Channels
CPM project manages the backend website structure with a focus on updating the ad serving platform, better speed performance, and maximizing programmatic digital display revenue
